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Marketing Analytics for Your PHC

Marketing Analytics for Your PHC

You can learn a lot from marketing analytics, like who’s seeing your ads and whether they are actually doing what they’re supposed to be doing. However, if your stomach drops every time one of those statistics dips below what it was last month, you may not be focusing on the right analytics. It’s true, analytics

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5 Quotes about Moms for Mother’s Day

5 Quotes about Moms for Mother’s Day

Where in the world would we be without our moms? They work hard, give the best hugs, and encourage us to be strong and brave and honest. We are endlessly thankful for our mothers and all they have sacrificed to give us the very best of everything. In honor of Mother’s Day, we’ve compiled a

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A Pregnancy Help Center’s Guide to Social Media Videos

A Pregnancy Help Center’s Guide to Social Media Videos

Did you know that one-third of online activity is spent watching videos? Additionally, 51% of marketing professionals name video as the type of content with the best ROI. So, how can PHCs capitalize on the popularity of social media videos? By incorporating high-quality, engaging videos into your digital strategy. In this guide, we’ll go over

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Women’s History Month: 7 Leaders In the Pro-Life Movement

Women’s History Month: 7 Leaders In the Pro-Life Movement

Happy Women’s History Month! Much of the progress of our movement is thanks to many strong, persistent and vocal women who support the sanctity of life. We wouldn’t be where we are today without their selfless advocacy. So, in honor of National Women’s History Month, we want to highlight some of the most influential and

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How PHCs Can Use Video Marketing For Social Media Strategies

How PHCs Can Use Video Marketing For Social Media Strategies

Did you know that one-third of online activity is spent watching videos? Additionally, 51% of marketing professionals name video as the type of content with the best ROI. So, how can PHCs capitalize on the popularity of videos on social media? By incorporating high-quality, engaging videos into your digital strategy. In this blog, we’ll go

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What Jesus Said About Love

What Jesus Said About Love

February is the month of love. We often think about how much we love our spouses, our kids, our family or friends during this time. But we tend to forget about our love for Jesus and His love for us. Part of our Christian duty is to show God’s love to others – in all

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How Facebook’s New Timeline Algorithm Will Affect PHCs

How Facebook’s New Timeline Algorithm Will Affect PHCs

On January 11th, Facebook announced that it will be making some significant changes to its News Feed algorithm. What will those changes entail? The algorithm is being tweaked to “prioritize posts that spark conversations and meaningful interactions between people” and to “prioritize posts from friends and family over public content.”   That sounds great for

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How to Utilize Facebook for March for Life

How to Utilize Facebook for March for Life

March for Life is a nationally recognized event and protest for the right to life of all humans. If you’re interested in creating your own March for Life event, outlined below is how to promote messaging and the basics of leveraging Facebook advertising for the event. We also recommend bookmarking this page so you can

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9 Things We Learned About Pro-Life Marketing In 2017

9 Things We Learned About Pro-Life Marketing In 2017

The digital realm is constantly changing, but with constant change comes many learning opportunities and experiences – especially for the pro-life movement. Below we’ve outlined the top 9 things we learned about pro-life marketing in 2017.   1. How to combat Expose Fake Clinics Week In the event of Expose Fake Clinics Week (or any emergency

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2018 Marketing Calendar for PHCs

2018 Marketing Calendar for PHCs

What better way to plan for 2018 than your very own marketing calendar? The new year is fast-approaching and now is the time to plan your marketing efforts for next year.  From donor events and awareness weeks to social media holidays, there are numerous opportunities for you to promote your center in the coming year.

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How to Take Advantage of Free Digital Marketing Tools for Your PHC

How to Take Advantage of Free Digital Marketing Tools for Your PHC

Help her find you with these free digital marketing tools for social media, paid search and SEO. By leveraging these digital marketing channels, you will be able to spread more awareness about your center and its services, ultimately encouraging more women to visit your center. Below we have listed nine free marketing tools that will

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Attract More Donors With Facebook Targeting

Attract More Donors With Facebook Targeting

By running ads for an event using a strategically selected target audience, your center will reach more donors and pro-life supporters. Whether you want to increase attendance at an event or increase followers on your donor page, these four Facebook targeting tips will help you get started on creating an effective ad campaign to reach

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