The Year-End Fundraising Blueprint

A 4-week live course for Small to Mid-Sized Pregnancy Centers +1  Bonus Session.

Happening Thursdays at 11 AM CST.

October 23 – Session 1
October 30 – Session 2
November 6 – Session 3
November 13 – Session 4

For many centers, the giving season can feel overwhelming – but with a plan, proven best practices, and the right tools, you can approach it with clarity, confidence, and purpose.

The Year-End Fundraising Blueprint is a 4-week live course – plus a bonus engagement session – specifically designed for small to mid-sized pregnancy centers to maximize year-end giving and donor engagement.

Course Objectives

By the end of this course, participants will:

1. Plan with Purpose – Develop a Christ-centered year-end campaign anchored in Scripture and aligned with your center’s mission.
2. Set and Segment Goals – Establish clear giving goals and break them down by donor segments.
3. Craft Effective Appeals – Write inspiring, story-driven direct mail and email appeals that communicate both impact and need.
4. Leverage Giving Tuesday with Confidence – Create coordinated, faith-infused Giving Tuesday messaging across email, social, and print.
5. Build a Unified Communications Calendar – Integrate print, email, and social content from November through year-end.
6. Create & Schedule Campaign Assets – Finalize donor-facing materials (Christmas cards, letters, emails, social posts) for launch by mid-November.
7. Activate Board & Volunteers – Equip your team to be ambassadors for the campaign through sharing, invitations, and prayer.
8. Execute the Final Push – Implement a strategy for the last 3 days of the year to maximize results.
9. Close the Loop with Gratitude – Prepare timely, heartfelt thank-you communications and January follow-up plans.
10. Lead Boldly in Faith – Grow in spiritual confidence, covering your campaign in prayer and trusting God for the outcome.