Gen Z uses emojis to convey meanings that text alone cannot. But what do emojis mean? Are you using them right? What if the emoji meaning isn’t what you intended? The Quick Guide to Emojis for Pregnancy Centers features popular emojis with definitions and some emojis for you to avoid. Print it out as a … Continued
Thinking about managing your social media can feel a lot like wandering through the woods without a compass. Learning how to harness the power of social media is a process that, once mastered, builds awareness for your center and can bring more women through your doors, ultimately saving more lives. Learn how to navigate social … Continued
When it comes to marketing, it can feel like there are too many options. There are too many trends, too many platforms, too many strategies… too many things to think about, right? However, with Big Tech censorship and favoritism, reaching abortion-minded women with only one strategy or on just one platform can risk messaging delays … Continued
Happy Easter! Jesus is the same yesterday, today and forever. His death on the cross and ultimate resurrection bought our redemption. It’s because of Him that we do what we do. Please enjoy this free Easter social media graphic to post on your donor social media accounts.
As you plan for 2023, read our free guide covering the top marketing trends for pregnancy centers. These marketing trends relate to the current landscape and will provide insight as you decide your marketing budget allocation and your 2023 strategy.
I am so grateful for you and the opportunity to partner with many of you. I pray the tools we offer, the services we provide and the information we share weekly is helpful to you. What you do matters so much. Your faithfulness in this battle for life is a gift that reaches generations. God … Continued
Gen Z is HERE as our new target audience. It’s up to us to bridge the gap between generations so she can hear us and be drawn to hope and choose life. Download this FREE guide to learn all about reaching Gen Z — who she is, what speaks to her, and how you can … Continued
Big Tech has kept us guessing this year! Between Google limiting pregnancy centers’ visibility in abortion searches and Facebook removing certain targeting details, we have certainly been on our toes. In this week’s FREE guide, How to Diversify Your Marketing Plan, you’ll learn how you can take steps now to make sure your eggs aren’t … Continued
When you publish video content online, you are able to share your message with greater levels of clarity and authenticity. Real people on the other side of the screen feel more connected to you because they are able to see a real person communicating with them, rather than reading text on a screen. Even if … Continued
Facebook, Instagram, YouTube… every Silicon Valley social media giant has posed barriers for pregnancy centers. Whether it’s ad disclaimers, rejecting ads, or issuing violations for posts on abortion pill reversal, they have been a source of resistance for years. Yet social media platforms remain critical to the mission of reaching the abortion-minded woman. With the life issue heating up … Continued
Social media really does matter and can improve your online visibility, community awareness, and reputation. In this week’s FREE guide, we explain the “why” behind social media, best practices, and how to get started with your own social media accounts. We will address why social media matters, and how your center can take advantage of … Continued
Our first step in helping pregnancy centers reach more abortion-minded women and donors in the next year is providing you with our complimentary 2022 Marketing Calendar! This calendar features dates to highlight in your marketing communications with both clients and donors to increase your social media or email campaign relevance, engagement, and effectiveness. Remember, 80% … Continued