Top 5 SEO Tactics to Help You Reach Abortion-Minded Women

She thinks she needs an abortion. You have the opportunity to offer a better solution. To reach abortion-minded women in 2020, your website must be optimized with the right keywords and components to show up in her search results. Search engine optimization can strike fear in your heart because you have heard it is important… Read More

Blogging Tips & Tricks to Reach More Abortion-Minded Women

Without a doubt, your center needs a strong digital marketing strategy in place to reach the women who need you the most. This is a reality of living in 2020, especially as federal judges and other special interest groups make it easier and easier for women to go online to get abortions very early in… Read More

5 Effective Tactics for Your Donor Social Media

We talk a lot about having separate marketing platforms for your clients and donors. This allows you to share targeted, specific information with your two very different audiences without confusing one or losing the other.   In this guide, we will share about five tactics you can use for your donor social media platforms to… Read More

Top Three Tips for Your Fall Marketing Campaigns

Top Three Tips for Your Fall Marketing Campaigns

How is your center doing reaching abortion minded women? Are you making sure you are present in their digital space? Gen Z lives on their phones – they have never known life without smartphone technology. It’s where they go for everything – music, information, services and help. Often we are asked what is the most… Read More

How Your Pregnancy Center Can Adapt After COVID-19

How Your Pregnancy Center Can Adapt After COVID-19

Let’s be honest. For most pregnancy centers we talk to, this pandemic has been a long road. Adapting how you serve people, worrying about finances and canceled events, keeping up with new technology to communicate with both staff and clients, wondering how long you will have to do all of this… it’s a lot. While… Read More

Pivoting After COVID-19 for Increased Donor Engagement

I’m sure you are looking forward to getting back to normal. All of us are wondering what “normal” will look like. We long for the days before the pandemic, social distancing, and the challenge of finding toilet paper, sanitizer, and the masks you needed to meet with your clients.    At the same time, we… Read More

What You Need to Know About the Google Knowledge Vault

What You Need to Know About the Google Knowledge Vault

What is the Google Knowledge Vault? For the past several years, Google has been working on building a knowledge vault to store knowledge about … everything. Albert Einstein. How airplanes work. Ingredients for dairy free ice cream. Google’s goal is to create a ‘machine system’ that has the whole of human knowledge stored in one… Read More

Utilizing Instagram to Reach Abortion-Minded Women

Utilizing Instagram to Reach Abortion-Minded Women

Owned by Facebook, Instagram is a popular photo-sharing social media platform that started in 2010.  It has grown in popularity over time, making it the preferred social media platform by 85% of teens, followed closely by Snapchat.  In addition, 75% of 18-24-year-olds and 57% of 25-29-year-olds actively use Instagram. Sound like your target audience? We… Read More

Hitting REFRESH on Your Social Media to Reach Abortion-Minded Women

Hitting REFRESH on Your Social Media to Reach Abortion-Minded Women

To help raise awareness for your center and reach more women considering abortion, you’ve likely set up your Facebook page several years ago and have been posting on and off ever since. We commend you! You’ve made an investment in your marketing strategy and increased your opportunities for visibility. However, If you haven’t changed your… Read More

Donor vs. Client Sites

Donor vs. Client Sites

Why Should I Have Two?    If you’ve been in pregnancy center work for long enough, you know it is uniquely a world of its own. The level of controversy surrounding your work makes it different from most other nonprofits and ministries.    While most nonprofits garner the support of a large demographic of people… Read More

Answering Your Top 10 Questions

Answering Your Top 10 Questions

Because we live and breathe marketing strategies, we get a lot of questions from pregnancy centers around the country about the best practices for most effectively reaching abortion minded women. And because we love partnering with you to impact women’s lives and save babies, we also love answering these questions for you!   In this… Read More

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