Beyond the Basics: All the Platforms?

Beyond the Basics: All the Platforms?

Grow your pregnancy resource center’s reach beyond the basics by using popular platforms like Spotify, Pinterest, and more. Take your advertising to the next level with our free guide, “Beyond the Basics: All the Platforms.” You’ll discover new types of online marketing and learn how each platform can impact your mission positively. Download the free … Continued

Event Marketing Checklist

Fundraising events are the fuel that boosts your pregnancy center upward. Not only do they raise much-needed funds, but they expand your donor base, promote your mission, and build community recognition.  Every event puts you one step closer to easing the stress over monthly overhead and giving you the freedom to shoot for the moon. … Continued

Back to Basics: Social Media

Back to Basics: Social Media

Do you ever feel like the best-kept secret? Do you wish more women would know you are there – ready and willing to help? No matter your mission, social media can drive your success. Think about the businesses, personalities, and brands you know and love—they likely have some form of social media that gives you … Continued

Intergenerational Communication Tips

Intergenerational Communication Tips

Reaching Your Target Audience You are unique in that you have two totally different audiences to target on a regular basis. As a result, your center must spend your marketing dollars wisely to both be good stewards and reach your audiences. Who exactly is your target? How do you find them, and what do you … Continued

Center Collaboration: Joining Forces to Serve More Women

Center Collaboration: Joining Forces to Serve More Women

According to the Charlotte Lozier Institute, there are over 3,000 pregnancy center locations in the United States. Pregnancy centers easily outnumber abortion clinics.  Even though there are a large number of centers, how well do you know the other centers in your area? Do you commonly collaborate or do you stay in your own lanes?  … Continued

Leadership: How to Help Your Board Capture the Vision

Leadership: How to Help Your Board Capture the Vision

Every board is composed of unique members. Some may be resistant to change, while others are ready to take exciting risks. One member might be very analytical and has to see the numbers, while another is only swayed by heartfelt stories. Regardless of who is on your board right now, you CAN successfully cast your … Continued

Top 7 Resources for Pregnancy Centers

Top 7 Resources for Pregnancy Centers

As a local pregnancy center, you are gifted at gifting others. It’s part of your mission as you serve women in need. But don’t forget that your pregnancy center needs resources, too! In order to keep moving forward and keep up with the growing needs of women, you must seek ways to develop your center’s … Continued

The Why Behind Social Media, and Best Practices

The Why Behind Social Media, and Best Practices

Social media matters when it comes to improving your online visibility, community awareness, and reputation. Every pregnancy center or clinic should have client social media accounts on Instagram and Facebook and post regularly to them. Why Does Social Media Matter? Before we talk about how to get started on social media, here are just five … Continued

Digital Marketing: How Do I Know If It’s Working?

Digital Marketing: How Do I Know If It’s Working?

At some point, we all ask this question about our marketing: Is it working?  According to SocialBoosting digital marketing involves investing time and money, and pregnancy centers want to ensure each dollar is being spent in the most impactful way possible. This FREE guide shares key indicators of success across a variety of digital marketing … Continued

A Pregnancy Center’s Guide to Gen Z

A Pregnancy Center’s Guide to Gen Z

Getting to know Gen Z just got easier with this pregnancy center’s guide to Gen Z! We’ll walk you through what pregnancy centers need to know about Gen Z in order to provide content that resonates with them. Remember, even when we personally dislike or disagree with Gen Z’s preferences, we must adapt and meet … Continued

Mission Critical: Website Musts

Mission Critical: Website Musts

Every pregnancy center needs an up-to-date, professional, and relevant website to build credibility with clients and compete with local abortion providers. It should load in three seconds, be simple to navigate, and easily lead visitors to your appointment page.  Why is a Website Critical to Your Mission? More than any other marketing tool, your website … Continued