Read our new guide, “Segmenting Email Campaigns for Best Results,” to learn how to segment your donors, send resends based on activity levels, create strategies for email collection, and keep your database clean. Our tips will help you receive more opens, clicks, and engagement. Get the most out of your email campaigns by reading our … Continued
Sanctity of Human Life Month serves as an opportunity for you to highlight your mission, share stories of hope and transformation, and underscore the importance of providing compassionate alternatives to abortion with your local churches. Mid-November is the best time to begin your marketing efforts by reaching out to existing or new church partners. You … Continued
Grow your pregnancy resource center’s reach beyond the basics by using popular platforms like Spotify, Pinterest, and more. Take your advertising to the next level with our free guide, “Beyond the Basics: All the Platforms.” You’ll discover new types of online marketing and learn how each platform can impact your mission positively. Download the free … Continued
Marketing your non-medical services is a key to reaching and serving more women facing unexpected pregnancies. With a diversified, strategic marketing plan, you will see results. These are the services that ensure she (or he) doesn’t feel alone. They could include options counseling, “Earn as You Learn” programs, life skills classes, support groups, men’s mentorship, … Continued
Pregnancy centers come in all shapes and sizes. While many of you focus on resources and support, others focus on medical services, from ultrasounds and STI testing to well-woman exams. This week’s free guide is especially for those of you who identify as pregnancy medical centers or clinics. It shares tips and insights on building … Continued
When it comes to marketing, it can feel like there are too many options. There are too many trends, too many platforms, too many strategies… too many things to think about, right? However, with Big Tech censorship and favoritism, reaching abortion-minded women with only one strategy or on just one platform can risk messaging delays … Continued
As you plan for 2023, read our free guide covering the top marketing trends for pregnancy centers. These marketing trends relate to the current landscape and will provide insight as you decide your marketing budget allocation and your 2023 strategy.
Featuring holidays and special dates related to donor and client marketing, you can reference this calendar all year long. Use it to plan your social media posts, fundraisers, email campaigns, and more. This helpful tool will build awareness for your center within your community. Download it for FREE, print it in full color, and revisit … Continued
Big Tech has kept us guessing this year! Between Google limiting pregnancy centers’ visibility in abortion searches and Facebook removing certain targeting details, we have certainly been on our toes. In this week’s FREE guide, How to Diversify Your Marketing Plan, you’ll learn how you can take steps now to make sure your eggs aren’t … Continued
We understand how critical it is for your center to get your digital marketing right. You have a limited budget, and you need to make each cent count towards reaching abortion-minded women. Find out if your marketing is working by measuring success across a variety of digital marketing methods. When you effectively execute and track … Continued
Like anyone, there are moments that your donors get distracted or just busy and may need little reminders and updates of the mission you accomplish each day. It’s a great way to remind them of the importance of their partnership and great value they bring to your center. The more donors can see the impact … Continued
While pregnancy centers offer top-quality care and support for women all over the United States, sometimes marketing takes a backseat. It’s easy to let marketing slip in the hustle of serving women, but an effective strategy makes an enormous difference in attracting and engaging more clients and donors. How is your center doing? This week, … Continued