Why Your SEO Matters Post-Roe

Did you know there were over 350,000 searches for the abortion pill the week after the SCOTUS decision? Search Engine Optimization (SEO) is significant as we navigate Post-Roe America because more women than ever are online looking for information on abortion. Meet them with the answers they’re looking for with the right content and SEO … Continued

Digital Marketing – How Do I Know If It’s Working?

We understand how critical it is for your center to get your digital marketing right. You have a limited budget, and you need to make each cent count towards reaching abortion-minded women. Find out if your marketing is working by measuring success across a variety of digital marketing methods. When you effectively execute and track … Continued

Reach Abortion-Determined Women & Increase Traffic with SEO

Are you struggling to reach the abortion-minded woman online?  Search Engine Optimization (SEO) offers the potential to reach many women searching for answers online. This online marketing tactic helps you understand what exactly your target audience is searching for in your area so you can craft content to reach them.  With the right SEO strategy … Continued

Google My Business (GMB) 101

To reach the abortion-minded woman, targeting her locally is key. As more and more search queries are becoming geographically specific, Google My Business is a necessity to reach women local to you! You may have more questions about how Google My Business works. Do you need it? And, how do you set it up? In this … Continued

Reach Women Before They Reach Out for the Abortion Pill Online!

Reach Women Before They Reach Out for the Abortion Pill Online!

It’s easier, now more than ever, to buy the abortion pill online. The FDA recently announced a policy change due to Covid that allows women using telemedicine to order abortion pills through the mail instead of being required to visit a doctor’s office or clinic. This policy change is so dangerous to women’s health, as … Continued

Reach More Women With a Better SEO Strategy

Reach More Women With a Better SEO Strategy

With abortion-minded women searching for answers online every day, search engine optimization (SEO) is necessary for an effective marketing strategy. Stand out among your competition – your local abortion clinic – and connect with the abortion-minded woman by using SEO the right way. From blogging to optimization, a great SEO strategy helps you rank on … Continued

Is Your Center Playing by Google’s Rules?

Is Your Center Playing by Google’s Rules?

Are you not showing up on Google but feel like you have great content? Playing by Google’s rules and making minor adjustments to your content could bring you to the forefront of this search engine. The ever-changing Google algorithms and protocols for marketers have created stricter requirements to stay at the top. There is a … Continued

Anatomy of an SEO Page

Anatomy of an SEO Page

It’s one thing to know you need SEO to reach abortion-minded women. It’s another thing to know how in the world to get your site to rank for the right keywords. In this FREE guide, we walk you through the anatomy of an SEO page so you can meet women where they are — in … Continued

New Year, New Her: Reaching the Abortion-Minded Woman in 2021

New Year, New Her: Reaching the Abortion-Minded Woman in 2021

You made it through 2020! As we all breathe a sigh of relief, we also recognize many of the challenges we faced in 2020 will follow us into 2021. But, a new date on the calendar can bring inspiration and hope even though circumstances haven’t changed much. As you embrace 2021 for all it will … Continued

The Case for Including Abortion Terms in Your Center’s Advertising

The Case for Including Abortion Terms in Your Center’s Advertising

Pregnancy centers work day in and day out to empower women to choose life, so why mention abortion in advertising? The pros of mentioning abortion in advertising far outweigh the cons. Our FREE guide addresses the questions pregnancy centers often ask us about using abortion keywords in marketing and covers the top reasons to include … Continued

Why You Need  SEO

Why You Need SEO

She thinks she needs an abortion. You have the opportunity to offer a better solution. To reach abortion-minded women in 2020, your website must be optimized with the right keywords and components to show up in her search results. Search engine optimization can strike fear in your heart because you have heard it is important … Continued

What is the Google Knowledge Vault?

What is the Google Knowledge Vault?

For the past several years, Google has been working on building a knowledge vault to store knowledge about … everything. Albert Einstein. How airplanes work. Ingredients for dairy free ice cream. Google’s goal is to create a ‘machine system’ that has the whole of human knowledge stored in one place. This will make Google search … Continued