Playing by Google’s Rules

Playing by Google’s rules is not an easy game to follow. Google has shaped today’s modern internet experience and has been the top search engine for years. It doesn’t look like that will change anytime soon. The ever-changing Google algorithms and protocols for marketers have created stricter requirements to stay at the top. Though this… Read More

New Year, New Her: Reaching the Abortion-Minded Woman in 2021

New Year, New Her: Reaching the Abortion-Minded Woman in 2021

For many of us, 2020 changed fundamentally how we operated on a day-to-day basis. Masks became part of our everyday wardrobe, parents juggled the challenges of both working and overseeing their kids’ schooling at home, and many people lived online as we were connected to the internet more than ever before. The abortion-minded woman is… Read More

Top Three Tips for Your Fall Marketing Campaigns

Top Three Tips for Your Fall Marketing Campaigns

How is your center doing reaching abortion minded women? Are you making sure you are present in their digital space? Gen Z lives on their phones – they have never known life without smartphone technology. It’s where they go for everything – music, information, services and help. Often we are asked what is the most… Read More

10 Key Takeaways about Pregnancy Center Marketing from 2018

10 Key Takeaways about Pregnancy Center Marketing from 2018

Marketing tactics and strategies are constantly changing, and that’s no different for pregnancy centers. Strategies shift because tactics and audiences do, and learning about those changes help your center build a better marketing strategy for 2019. Here are the 10 key takeaways about pregnancy center marketing from 2018: 1. Effective Marketing is Only the First… Read More

Why PPC Advertising Is Effective for Pregnancy Help Centers

Why PPC Advertising Is Effective for Pregnancy Help Centers

Q: When is the best time to advertise to someone? A: When they’re actively seeking your service! Abortion-determined women ask the Internet their questions. “Where’s the closest abortion clinic?”, “What are abortion risks?”, “How much does abortion cost?” Are you there to answer? Are you there to support these women and provide the information they… Read More

Reach More Women in Need with This Lifesaving Tool

Reach More Women in Need with This Lifesaving Tool

At Choose Life Marketing, we understand that effective communication plays a crucial role in reaching end goals, such as restoring the value and sanctity of human life. The Vitae Foundation already possesses unrivaled expertise in communicating with women who are dealing with unplanned pregnancy. That is why we are excited to introduce a tool that assists you… Read More

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