Paid Search is an excellent tool for PHCs to reach more abortion-minded women – but it isn’t effective if you don’t know how to set up a campaign. In this step-by-step guide, we’ll show you exactly how to set up a Paid Search campaign so that you can take advantage of Google Ads for your … Continued
Google Grants offer $10,000 a month to nonprofit organizations to promote their services, which makes them potentially valuable to PHCs across the country and around the world. Here is a guide to help you navigate the pros and cons of a PPC Google Grant.
Google is currently the number 1 review site, by far outranking other sites like Facebook and Yelp. And, 64 percent of people agree that they are likely to check reviews on Google before visiting a location. This tells us that people highly value previous experiences had, and they trust Google to let them know about … Continued